Welcome to IPMA-HR's webinar presentation of "Developing Your Leadership Brand".
How would your organization's clients and employees describe the key characteristics of your leaders and managers? The answer to this question is your leadership brand. It exists whether you define it or not. Therefore, it is to your advantage to determine what this should be and how it will be implemented within your company.
In this session, you will be provided with some insights into:
- Defining your organizations' desired leadership brand
- Determining how leadership development plays a role in your brand
- Why leadership development programs fail or succeed
- How to make your program a success