Webinar: Outreach - A Discussion on Social Media Recruitment

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Please join us on July 28th to learn more about using social media in your recruitment strategy.

Today's hot job market has created the need for faster and more efficient responses from HR teams nationwide to reach qualified candidates. Many public agencies don't have funds or the time to create a flashy recruitment campaign. So how do we compete when we aren't social media experts? In this webinar we will discuss how to approach making an easy social media recruitment plan as well as some of the free resources available.

This webinar will include the following topics:

–The basics of social media verbiage (i.e. hashtags, influencers, TikTok)
–Making an easy social media recruitment plan
–What social media platforms are used by various potential applicant groups

This webinar will also include a group discussion on the benefits of changing the way we think about recruitment and how we as public sector HR leaders can embrace the challenge of outreach on social media.

Presenter:  

Katrina Makkouk, IPMA-SCP, IPMA-CP,Senior Personnel Analyst, City of Los Angeles

(For National IPMA-HR Members Only)

Katrina Makkouk, IPMA-SCP, IPMA-CP

Senior Personnel Analyst

City of Los Angeles

Katrina Makkouk is a Senior Personnel Analyst I with the City of Los Angeles. She is a Senior Certified Professional through IPMA-HR and holds a Master’s degree in English. Katrina’s professional experience includes more than seven years in the field of human resources. Since joining the City of Los Angeles, she has worked in Applicant Services for the Selection Division and Personnel Services (HR) for the Personnel Department. Her areas of expertise include client services, FMLA, training, and selection processes. 

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Webinar: Outreach - A Discussion on Social Media Recruitment
07/28/2022 at 1:00 PM (EDT)   |  60 minutes
07/28/2022 at 1:00 PM (EDT)   |  60 minutes Please join us on July 28th to learn more about using social media in your recruitment strategy. Today's hot job market has created the need for faster and more efficient responses from HR teams nationwide to reach qualified candidates. Many public agencies don't have funds or the time to create a flashy recruitment campaign. So how do we compete when we aren't social media experts? In this webinar we will discuss how to approach making an easy social media recruitment plan as well as some of the free resources available. This webinar will include the following topics: –The basics of social media verbiage (i.e. hashtags, influencers, TikTok) –Making an easy social media recruitment plan –What social media platforms are used by various potential applicant groups This webinar will also include a group discussion on the benefits of changing the way we think about recruitment and how we as public sector HR leaders can embrace the challenge of outreach on social media.
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Certificate of Completion
Live Viewing: 1.00 IPMA-CP-IPMA-SCP Recertification Point credit and certificate available
Live Viewing: 1.00 IPMA-CP-IPMA-SCP Recertification Point credit and certificate available Certificate of Completion